There is nothing more exciting than starting a business and watching it grow. I know, for me personally, I have experienced a lot of growth just in the last few months, but I have also learned a lot of lessons along the way.
Growing a business is very different than starting a business, and I failed to see the difference for a while! Looking back, there are a lot of things I would have done differently with Halyn Marketing, BASICS, and my CEO brand, which is why I plan on sharing these tips with you today.
So, if you want to know the harsh reality of growing a business, keep reading!
You Will Work Long Hours
First of all, growing a business takes a huge chunk of time out of your day. You have to constantly find new clients, post on social media, create products, meet with current clients, network, etc. Isn’t it overwhelming just reading that?
This equates to long hours and the feeling that you’ve never actually completed a to-do list. But, this can also be fixed with some adjustments to your schedule.
Wake Up Early
Now, ignore this if you’re a night owl and prefer working late instead of working early. For the rest of us that feel most productive in the morning, you want to try and wake up at a decent time. Back when I first started freelancing and working from home, I formed really bad habits and was sleeping in pretty late, which basically ruined my day.
You want to get up at a time that gives you room to complete your morning routine and start work without rushing. You’ll notice that you accomplish more during the day, which means you can use your evenings to relax.
Make a To-Do List
Making to-do lists is such an overlooked task that so many people don’t do. However, instead of making a giant to-do list with tasks that definitely won’t get done that day, try making a more condensed one with tasks that can be completed in a day. If you need to get all your thoughts out on paper, write down every single thing that comes to mind and start dividing them up.
Not only will this help you feel less overwhelmed, but it turns huge tasks into bite-sized pieces.
Limiting distractions is something I still fail to do after having this business for over a year. Distractions can range from your phone, the TV, to having people over while you work. When I’m working, I try to mute notifications on my phone and avoid scrolling through social media while I’m doing research.
You’d be surprised how much time you can waste by just doing random things on your computer. Something I’ve seen go around that I haven’t tried yet is actually tracking your time to see how productive you are. You can use Toggl for this and really get an idea of how long you spend on each task.
Taking breaks during the day is absolutely essential to your productivity. It’s extremely hard to stay focused for hours at a time, and if we’re honest, you deserve a break just like regular 9-5 employees do. So, schedule your breaks throughout the day and use it as a way to disconnect from your phone and recharge.
You Will Need New Strategies
As I stated earlier, starting a business and growing a business are two completely different things. So, why would you use the same strategy for both? I really recommend that you sit down and analyze your current situation and make a detailed strategy for your growth.
Start by writing down where you’re at and then listing all of the goals you hope to achieve within the next 1-12 months. After listing all the big goals, break it down even further and turn those goals into roadmaps to success.
If your goal is to make $100,000 in 12 months, you need to write out how much that requires you to make each month, then write out what services you can provide or what products you can sell to reach that amount. Once you’ve done that, you develop strategies that assist in reaching those steps.
These strategies can include social media marketing, creating free resources, networking, starting a side hobby, and much more.
Growth Takes Time
The last thing nobody seems to mention about growing a business is that it takes time. No, I don’t mean a few weeks, I mean months to years. It’s so easy to get sucked into the hustle-culture we see on LinkedIn and think we are failures for not being a millionaire within the first 6 months of owning a business.
Well, I’m here to tell you straight that as of March 18th, 2020, I am not a millionaire (yet). Is there anything wrong with that? Should I be ashamed? The answer is ‘No’. Don’t rush this process because you’ll make mistakes and have to spend time fixing them, instead of using that time to succeed. I always play the long-term game and I never try to make a quick buck because it can have some serious consequences.
The Bottom Line
There are many different aspects that go into growing a business that people don’t want to share. There is something to be said about those that hide the roadmap to success and only share information once they’ve reached the top.
If you want the honest truth about growing a business and you’re ready to uncover the reality of it all, subscribe to my blog and follow me on social media. Here at the 21 Year Old CEO, I’m not in it for gimmicks and scams. I’m here to help and provide real resources because, at one point in my career, I was exactly where you are.
If you need help with starting a business, growing your business, or anything in between, please feel free to reach out and we can set up a time to talk!